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| China International Boat Show |
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The 13th China International Boat Show will be staged at the Shanghai Exhibition Centre from April 10-13, 2008.
The 2007 China International Boat Show in Shanghai witnessed roaring business opportunities. International yacht brands enjoyed sales on-site, such as SUNSEEKER, AZIMUT, REGAL and BENETEAU. The international brands of RIVA, ITAMA, AZIMUT, ALPHA and YANMAR also confirmed sales after the boat show. A total of 52 foreign made boats were sold including an AZIMUT 43' to a southern China Marina owner.
China's boat industry is still at the infant stage, and being there early will definitely harvest a pre-emptive advantage against competitors. Based on research, it costs buyers 10 times more to switch brands. In China, where no formal distribution channels have been established, boat shows are the only and most effective way to showcase your product, test the market and follow-up with leads.
After 12 years of progress, the China International Boat Show is not only the leading boat show in China, but also an important platform for you to position yourself in the entire Asia market. Our strategic partner, the Chinese Boat Industry and Trade Association (CBITA) is the co-organizer. CBITA is the counterpart of NMMA, but plays a powerful role in the emerging Chinese boat industry. The China International Boat Show strives to become the Ft. Lauderdale Boat Show of Asia.
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